Three proposals none of them running
Grow
Nothing on this page is switched on at the shop. These are three things DEX Builds would build, described the way they would actually work, and named as proposals wherever they appear.
1,340 people found this room with a telephone number
Five point zero, across one thousand three hundred and forty reviews. Every one of those people got here the same way: they rang the shop, or they walked in off East Washington Street. Google lists a number and nothing else, because until now there has been nothing for it to point at.
Three things would widen the door, and the order matters more than the list. An artist mid-session cannot answer a phone. A consultation is how this trade actually books. So: booking first, then the call that rings out, then the reviews.
In these three: Online booking/ Missed-call text-back/ Review engine
Both hands are busy for ten hours a day
The shop is open seven days. Most of the week that is eleven in the morning until nine at night, and every review Google shows describes one pair of hands doing the work.
A tattoo and a piercing are each a small deliberate wound, and neither one is done one-handed. For every hour of a sitting the machine is in one hand and a stretched piece of skin is under the other, and the phone is somewhere across the room.
Read that again as a business fact rather than a nice story. A slot came free, and it got filled because somebody happened to ring at the right moment. That is the system working by luck. A calendar is what turns a cancellation into a slot somebody can see, and a decision made at eleven at night into an appointment rather than a thing to remember in the morning.
One room, one chair, one pair of hands
Proposed online booking
A consultation booked from the page itself
The client picks a day and a time here and lands directly on the shop's calendar. A confirmation goes out the moment it is booked, and a reminder before the appointment. The reminder is the part that actually cuts the no-shows. Where the trade warrants a deposit, and this one does, it is taken at the same moment.
Demonstration · drawn here, connected to nothing
What kind of appointment
Which day
What time
Sample times, kept inside the hours on the Google listing. Which of those hours go on a calendar and which stay open for walk-ins is the shop's to set.
Sent the moment it is booked
Sent the day before
Nothing is sent from this page. The address and the hours inside those two messages are the shop's real ones.
DOE Tattz takes no bookings online today, and that calendar is a drawing of one. What a reminder would be worth here is not a number we are going to invent: nobody at this shop has ever counted a no-show, and neither have we.
Proposed missed-call text-back
The call that rings out answers itself
When a call to (317) 258-7283 goes unanswered, an automatic text reaches that number within seconds: sorry we missed you, what can we help with? The conversation carries on by text. A text can be answered with one glove off, between passes. A ringing phone cannot.
A sample exchange · written by us, not taken from the shop
Rings out. Nothing in the shop records that this happened, and nothing follows it up.
Sorry we missed you. This is DOE Tattz on E Washington St. Both hands are probably busy. What can we help with?
Hi, got pierced with you in the spring and I'm ready to change the jewellery. Are you open Sunday?
We are, nine until five. We're here until nine tonight as well. Come by and we'll show you what's in the case.
A weekday evening with an hour still left on the clock. The exchange is invented to show the shape of the thing; the number, the street and the hours inside it are the shop's real ones. No such automation runs at DOE Tattz, and how many calls ring out here in a week is a figure nobody holds, least of all us.
Proposed the review engine
1,340 reviews, and nothing asking for the next one
This is the thing the shop already wins on, and the thing nothing is compounding. Google prints four of them in full: the newest three weeks old, the oldest seven months. They arrive when somebody remembers on their own.
After a visit, a request goes out automatically, by text or by email, asking for a Google review. Before anything is pushed toward the listing the sentiment is checked: somebody who says the visit went badly is routed to the owner privately, and is never sent to Google at all.
That second half is why this is safe to run in a room like this one. A tattoo is worn for good. A piercing that goes wrong is somebody's month, and the parent who signed for it is the one writing.
She put her own next appointment in a review. That was seven months ago, and there is still nowhere else for it to go.
It went the way the last 1,340 went
The request goes out while the piece is still fresh and the listing is one tap from it. The 1,340 came in unasked. Asking is how the count keeps moving.
It did not
The message goes to the shop privately and no public prompt is sent at all. Doe hears it first, which is the only order that helps anybody.
No review has been requested, written, edited or removed by DEX Builds. Every review quoted anywhere on this site is on the public Google listing in the words its author used. What is proposed here asks for reviews. It does not produce them.
Five blanks, and none of them ours to fill
We would build the page, the calendar, the automatic text and the review request. We will not answer these. Each one is a decision about how the floor runs, and the floor is not ours.
- Which hours are bookable
- Google lists the shop open seven days, eleven to nine most of the week, ten on Tuesdays and Saturdays, and nine to five on Sunday. Which of those go on a calendar and which stay for walk-ins is the first thing to settle, before a booking page rather than after one.
- The deposit
- Whether one is taken at all, what it is, and whether it comes off the sitting. That figure stands blank on this page for the same reason no price appears anywhere else on this site: it is not ours to set.
- Consultation or straight to the chair
- The reviews describe both: a tattoo and a belly piercing done in a single visit, and a birthday piercing that dropped into a cancellation. A calendar needs to know which of those it is allowed to book, and how long to hold for each.
- What the phone says back
- The wording of the automatic text is the shop's voice, not ours. What is shown above is a suggestion inside a demonstration, and not a message anybody has sent.
- Who reads the private ones
- An unhappy message has to reach a person. The reviews name Doe; whether it goes to him, or to whoever has the floor that day, is a decision somebody makes once and then it is made.
9948 E Washington St
Said plainly
DOE Tattz & Piercing Shop does not take bookings online, does not text back a missed call, and does not ask for reviews automatically. Nothing on this page is running. These are three proposals DEX Builds drew up after reading the shop's public Google listing, written the way they would actually be built. No booking, no message and no review shown here came from the shop, and no figure is put on any of it, because that part is a conversation and not a page.